Greg Noll Rides Liquid Shredder SUPs. Da’ Bull Rides a Liquid Shredder. Greg Noll, nicknamed “Da Bull” by Phil Edwards in reference to his physique and way of “charging” down the face of a wave, is an American Pioneer of Big Wave surfing and is also acknowledged as a prominent longboard shaper. Greg Noll’s LS SUP Paddleboard is super cool. Greg Noll passed away in June 2021. Click for more on the Legendary Greg Noll